This Pri­va­cy Pol­i­cy describes how your per­son­al infor­ma­tion is col­lect­ed, used, and shared when you vis­it or make a pur­chase from bak​er​-bleu​.myshopi​fy​.com (the Site”).

Per­son­al infor­ma­tion we col­lect
When you vis­it the Site, we auto­mat­i­cal­ly col­lect cer­tain infor­ma­tion about your device, includ­ing infor­ma­tion about your web brows­er, IP address, time zone, and some of the cook­ies that are installed on your device. Addi­tion­al­ly, as you browse the Site, we col­lect infor­ma­tion about the indi­vid­ual web pages or prod­ucts that you view, what web­sites or search terms referred you to the Site, and infor­ma­tion about how you inter­act with the Site. We refer to this auto­mat­i­cal­ly-col­lect­ed infor­ma­tion as Device Infor­ma­tion”.

We col­lect Device Infor­ma­tion using the fol­low­ing tech­nolo­gies:
- Cook­ies” are data files that are placed on your device or com­put­er and often include an anony­mous unique iden­ti­fi­er. For more infor­ma­tion about cook­ies, and how to dis­able cook­ies, vis­it http://​www​.allabout​cook​ies​.org.
- Log files” track actions occur­ring on the Site, and col­lect data includ­ing your IP address, brows­er type, Inter­net ser­vice provider, referring/​exit pages, and date/​time stamps.
- Web bea­cons”, tags”, and pix­els” are elec­tron­ic files used to record infor­ma­tion about how you browse the Site.

Addi­tion­al­ly when you make a pur­chase or attempt to make a pur­chase through the Site, we col­lect cer­tain infor­ma­tion from you, includ­ing your name, billing address, ship­ping address, pay­ment infor­ma­tion (includ­ing cred­it card num­bers), email address, and phone num­ber. We refer to this infor­ma­tion as Order Infor­ma­tion”.

When we talk about Per­son­al Infor­ma­tion” in this Pri­va­cy Pol­i­cy, we are talk­ing both about Device Infor­ma­tion and Order Infor­ma­tion.

How do we use your per­son­al infor­ma­tion?
We use the Order Infor­ma­tion that we col­lect gen­er­al­ly to ful­fill any orders placed through the Site (includ­ing pro­cess­ing your pay­ment infor­ma­tion, arrang­ing for ship­ping, and pro­vid­ing you with invoic­es and/​or order con­fir­ma­tions). Addi­tion­al­ly, we use this Order Infor­ma­tion to:
- Com­mu­ni­cate with you;
- Screen our orders for poten­tial risk or fraud; and
- When in line with the pref­er­ences you have shared with us, pro­vide you with infor­ma­tion or adver­tis­ing relat­ing to our prod­ucts or ser­vices.

We use the Device Infor­ma­tion that we col­lect to help us screen for poten­tial risk and fraud (in par­tic­u­lar, your IP address), and more gen­er­al­ly to improve and opti­mise our Site (for exam­ple, by gen­er­at­ing ana­lyt­ics about how our cus­tomers browse and inter­act with the Site, and to assess the suc­cess of our mar­ket­ing and adver­tis­ing cam­paigns).

Shar­ing you per­son­al Infor­ma­tion
We share your Per­son­al Infor­ma­tion with third par­ties to help us use your Per­son­al Infor­ma­tion, as described above. For exam­ple, we use Shopi­fy to pow­er our online store – you can read more about how Shopi­fy uses your Per­son­al Infor­ma­tion here: https://​www​.shopi​fy​.com/​l​egal/…. We also use Google Ana­lyt­ics to help us under­stand how our cus­tomers use the Site — you can read more about how Google uses your Per­son­al Infor­ma­tion here: https://​www​.google​.com/​i​n​tl/en…. You can also opt-out of Google Ana­lyt­ics here: https://​tools​.google​.com/​dlpag….

Final­ly, we may also share your Per­son­al Infor­ma­tion to com­ply with applic­a­ble laws and reg­u­la­tions, to respond to a sub­poe­na, search war­rant or oth­er law­ful request for infor­ma­tion we receive, or to oth­er­wise pro­tect our rights.

Behav­iour­al adver­tis­ing
As described above, we use your Per­son­al Infor­ma­tion to pro­vide you with tar­get­ed adver­tise­ments or mar­ket­ing com­mu­ni­ca­tions we believe may be of inter­est to you. For more infor­ma­tion about how tar­get­ed adver­tis­ing works, you can vis­it the Net­work Adver­tis­ing Initiative’s (“NAI”) edu­ca­tion­al page at http://www.networkadvertising.….

You can opt out of tar­get­ed adver­tis­ing by using the links below:
- Face­book: https://​www​.face​book​.com/​setti…
- Google: https://​www​.google​.com/​s​e​tting…
- Bing: https://advertise.bingads.micr…

Addi­tion­al­ly, you can opt out of some of these ser­vices by vis­it­ing the Dig­i­tal Adver­tis­ing Alliance’s opt-out por­tal at: http://​optout​.aboutads​.info/.

Do not track
Please note that we do not alter our Site’s data col­lec­tion and use prac­tices when we see a Do Not Track sig­nal from your brows­er.

Your rights
If you are a Euro­pean res­i­dent, you have the right to access per­son­al infor­ma­tion we hold about you and to ask that your per­son­al infor­ma­tion be cor­rect­ed, updat­ed, or delet­ed. If you would like to exer­cise this right, please con­tact us through the con­tact infor­ma­tion below.

Addi­tion­al­ly, if you are a Euro­pean res­i­dent we note that we are pro­cess­ing your infor­ma­tion in order to ful­fill con­tracts we might have with you (for exam­ple if you make an order through the Site), or oth­er­wise to pur­sue our legit­i­mate busi­ness inter­ests list­ed above. Addi­tion­al­ly, please note that your infor­ma­tion will be trans­ferred out­side of Europe, includ­ing to Cana­da and the Unit­ed States.

Data reten­tion
When you place an order through the Site, we will main­tain your Order Infor­ma­tion for our records unless and until you ask us to delete this infor­ma­tion.

Changes
We may update this pri­va­cy pol­i­cy from time to time in order to reflect, for exam­ple, changes to our prac­tices or for oth­er oper­a­tional, legal or reg­u­la­to­ry rea­sons.

Con­tact us
For more infor­ma­tion about our pri­va­cy prac­tices, if you have ques­tions, or if you would like to make a com­plaint, please con­tact us by e‑mail at info@​bakerbleu.​com.​au or by mail using the details pro­vid­ed below:

Bak­er Bleu
Bak­er Bleu Pty Ltd
119 – 121 Hawthorn Road
Caulfield North
VIC 3161, Australia